It’s like almost everyone has a blog these days. Let it be a personal blog for their daily dairy (or) a professional blog for a business.
Countless blogs are emerging on the surface, and almost everyone is intrigued to start a blog of their own.
However, I know that there are doubts in your very own mind regarding blogging and whether starting a blog is a good idea for you or not?
Therefore to touch upon some of your doubts and hesitations, I am here to share the pros and cons of blogging which I have known through my personal experience with blogging.
In this article, I intend to share the points which will help you look at both the advantages and disadvantages of blogging, and so that at the end of the article, you would have a clearer idea about blogging.
Pros of Blogging
Here I want to list the obvious positives, and hence these pros will be relatable to everyone who wants to be a blogger (or) have just started blogging.
1) Starting a blog requires low investment
Usually, there are only two-three things that you need to have to launch a blog and those are:-
- Domain name
- Hosting service provider
- Content management platform (WordPress)
Note that all it takes is as low as $59 to launch a blog of your own. However, if you’re still speculating, you can check BlueHost for their hosting packages and domain name services.
For a new blog, Bluehost’s shared hosting service is priced at $3.95 per month which is more than enough, and with their annual subscription package, you will get a free domain name as well for at least one year. Hence there are your two birds at one shot.
Once you get your hosting and domain name intact, WordPress access is also for free, and therefore now all you need to do is log into your WordPress dashboard and start designing your blog and publish the content after that.
Therefore it’s that easy, simple, and cheap to start blogging.
2) You will have a chance to stamp authority with your knowledge
People love content online, and blogs are one of the most acceptable ways to deliver your content to readers, and since these days, it’s like almost everybody spends too much time online.
You will be surprised to know that most people do like to interact with blog content, and it is estimated that almost 77 million new blog comments are generated each month.
Hence you can assume that most of them are genuine readers who look forward to information provided by someone.
Therefore once your blog starts to grow in a specific niche and as people start reading and loving your content. You and your blog will become a significant source of information for them, and signs like people coming back to your blog, interacting with your content regularly, looking up to your every post should tell you they have stamped you as an authority in their mind.
Although the sense of authority is only created when your reader trusts your content and loves what you share with them. Remember, this only works if you have excellent and extensive knowledge of the subject matter with which you’re dealing.
3) Blogging is a blessing for solopreneurs
In this 21st century, as technology touches its peak and as people have become more aware, matured, and risk-taking in terms of working for themselves.
I am sure, most of you wanna live a BOSS-free life and wanna be independent with your work, and that very sense of freedom makes us wanna ‘solopreneurs.’
I call blogging a blessing because once you own a blog and start publishing content on it. You would eventually become your own boss, and thus far, you would approach your blogging duties as per your own schedule along with your own personal strategy.
Therefore there is no pressure from behind from anyone, as you take the complete responsibility of doing what you like.
4) Your exposure to the internet makes you limitless
Owning a blog is a big thing in itself, and your blog starts seeing growth and a potential rise in traffic. You have no idea to what extent your blog can work as an asset for you.
For example, if you own a business blog and alongside if you’re providing freelancing services for other businesses. You would be doomed when you realize that a lot of your blog readers could be your potential future clients.
To make your blog work as an asset and expose you to limitless opportunities, it doesn’t have to generate millions of views. Even a viewership of ten thousand per month could do a world of good to you.
Also in terms of creating limitless opportunities, it could be anything like landing a big-budget client, getting to meet an industry veteran, connecting with multiple potential niche leaders or getting pitched for various business deals, and more.
Therefore as a blogger, you have no idea regarding who your readers could be, and since your blog is wide-open on the internet, your growing reader base is enough to make your blog work as an asset for you.
5) Multiple income opportunities
Blogging today is a very lucrative business model, and people around the globe have found multiple ways to make money with blogs. There are actually blogs making millions of dollars each year in terms of pure income, and most of their income is monetized in multiple ways.
I know some people would be more than happy to make a couple of thousand dollars each month with small blogs and start a path to become solopreneurs.
Although, most people might have even larger earning goals than making $10,000 per month, and indeed, blogging can help them achieve it, and the best part is that since you get to monetize your blog in multiple ways, there is no one way to which you’re dependent upon for total income.
Right now, the most popular ways to monetize your blog would be through:-
- Ad revenue: These days most blogs rely heavily on ad revenue. Here the income is generated by letting ads run on your blog, and to do so, you have to sign up for platforms like Google Adsense, ad Thrive, or Mediavine.
- Affiliate marketing: This is probably the most passive and potential way to make money with a blog. Monetizing a blog with affiliate marketing doesn’t need much effort. For instance, all you have to do is sign up for affiliate programs, talk about them in your blog, and link it to your content.
- Sell your ebook/course: Assuming if you have an established blog with loyal readers who would be willing to pay you to share your knowledge, and instead of sharing your expertise via an article, you could choose to create a video course or ebook and sell it to your readers.
Cons of blogging
For some reason, if your eyes were lit up by reading the pros of blogging, then you would need to open your eyes even wider to this list of major cons of blogging which somehow can depict the negative effects of blogging too.
In this part, I want to be brutally honest with you because I have seen many bloggers pushing people to start blogging just because they think it is for everyone.
Therefore here, I want to enlighten you on the negative side of choosing blogging as your career.
1) Your blog asks for time, and it needs regular investments from you
In the above section of ‘pros of blogging,’ I had listed a point where I explained how you could start a blog with as low as $50.
Absolutely not, blogging is a long-term game, and there will always be a need for money to market your blog and grow it.
Since today the competition on the internet is fiercer, and search algorithms have become more competent. As a blogger, you should be aware of the fact that the investment of your time and efforts are as significant as investing money into a blogging business too.
For example, if you’re thinking about starting a blog today and writing content for three months and thereafter leaving it for growth.
Then I would be sure that you wouldn’t see any sustainable development in your blog in the long run especially if I am talking about one year from now, and which also means you wouldn’t be making much money with your blog for longer periods of time.
Thus it’s damn important to understand that if you’re going to start a blog, you should be able to spend a consistent amount of time working on it. It can be either on weekends or daily, however, the grind needs to continue for at least a year or two, especially for a new blog.
Thereafter once your blog starts growing, you could outsource your work (or) find a way to spend fewer hours than you used to.
2) Every blog needs time to rank
People who are into blogging for the money are genuinely impatient with their blogs. Most of the time, they either don’t focus on the important stuff and also at the same time can’t understand how blogging works.
Before starting a blog, you should know that Google treats new blogs differently, and if you ask me, I would say that for initial 2-3 months your blogs wouldn’t even be indexed and instead it will be monitored by Google by keeping such sites in its sandbox.
Usually, for new blogs, it takes around 3-6 months to get out of the sandbox, and since sites in the sandbox are not indexed by Google, your blog posts will not show up in searches till then.
The time frame to get out of the sandbox might vary for different blogs in different scenarios. But still, 3-6 months is an average that most bloggers talk about, and even after those initial six months, Google takes time to analyze and rank your content for relevant search terms.
Therefore, if you want to start blogging, then you should be patient with your efforts, and you must be aware of the fact that you won’t be seeing any results with your new blog for months along the line.
3) You will encounter technical issues time and time again
I think I can say that I am not a technical person by any means. To date I can’t write one line of code by myself and yet I have created this blog thinking that I would never have to use coding anywhere in my blog.
Instead of saying ‘coding is necessary,’ for bloggers, I would say it’s indeed helpful in some cases as a blogger if you know how to code.
Because as a blogger, time and time again, I have faced multiple technical issues with my blogs. Things like my server going down for hours, dealing with various hosting issues, WordPress plugins acting strange, and conflicts of any codes in my blog.
But luckily, you can still figure out how to get through technical issues of your blog by yourself with the help of online resources out there, and if your hosting plan is with BlueHost, then you should know that their customer team will be more than happy to help you with anything.
Although in most cases, your blog won’t be in trouble for a long time. But it just gets frustrating as it happens time and time again. Even though I didn’t have to learn coding to understand my site’s technical issues, it was just that I had to wait till the customer service team (or) my freelancer resolved the issues.
4) Learning comes before earning
I don’t quite remember, but someone on the internet said,
That one line correctly talks to the people who are into blogging to earn and want quick results for their efforts. Most of the newbies are drawn to the misconception that blogging is easy and would hardly take any time.
But in reality, as we know, it takes a lot of time and effort to crack the code for blogging and in the end, all of your investments would be worth it.
Meanwhile, you will learn quite a lot along the journey, and such learnings will lead you to earn rankings, traffic, and money.
However, if you don’t choose to learn anything from your blogging experience and just want to go around with your business, then it’s gonna become more challenging for you to earn.
For Example:- Blogging teaches you how to do SEO and for some reason, if you’re not adopting yourself to learn such skills, then, in the long run, you are losing money.
That’s why in blogging, learning comes before earning, and if you are too impatient to gain knowledge, then blogging might not be a good choice for you.
Ask yourself: Why start a blog?
Well, after reading the pros and cons of blogging, it’s time for you to decide whether you should go with blogging or not.
Despite all this content, if you’re still finding it tough to account every factor into count and come up with an answer. Then try to ask yourself this question.
Why should I start blogging?
If your answer is I want to publish content within my interest topics, I wanna see my stories/articles on the internet, and I am here to share my knowledge. Then blogging is for you.
Whereas if the answer is somewhat like I want to test what blogging is like, or my goal is to earn with blogs, or I just want to do it because somebody on the internet said so.
Then you should probably step back and validate your blogging decision based upon if (or) not you would be able to deal with the cons of blogging.
At this point, anyone who has read the pros of blogging will be blindfolded to launch a blog. But still, only the people who are aware of the cons and are willing to face them will sustain their blogging careers as they are taking everything into account from both the advantages and disadvantages of blogging.