How To Name a Blog

Choosing a proper blog name that conveys who you’re, what it stands for, and yet to be simple enough for anyone to recall can be a gruelling exercise in itself.

If you haven’t thought of a name for your blog yourself, then try some words that quickly come to your mind and see if they are already taken.

With over 600 million blogs amongst 1.76 billion websites. We can say that blogs are everywhere on the internet and for a fact, more than 70 million new posts get published per month on WordPress alone, which accounts for only about 60 million active blogs on the internet.

Therefore, it is safe to assume that the first few names you come up with for your blog will be already taken. Hence it takes real effort to stand out in this universe of blogs, especially if you hope to become an influencing blogger in the long run.

The first step to being recognized in the crowd is to have an identity that resonates with your target audience and reflects on your true self. Hence you cannot just name your blog anything!

Your blog name is the pallbearer for your online presence, digital brand, and strategic anchor to retain your readers.

Therefore here I want you to be more focused in terms of choosing how to name a blog and want to present some of the best four ways to develop good blog names for you.

1) Leverage the Most Common Practices To Come Up with a Blog Name

Remember that, your blog name represents you, your core values, your competencies, and your brand. If the blog name you choose reflects all of these, yet it is simple, then it is more likely that readers would remember your blog more easily and read it.

However, choosing a blog name might not be the essential aspect of starting a successful blog but it is the very initial step that you have to take.

Anyways before directly diving into the most common practices to come with blog names. I would like to make some points clear like:-

  • Most blog names have at most three syllables, preferably three or less.
  • They are easily pronounceable.
  • They instantly convey the idea and the theme of the blog to the reader.
  • Good blog names evoke an emotion (or) a reaction in the reader without fail.
  • Your blog name must pass the “phone test” – which is if you told it to someone over a phone call, they must be able to write it down, without you spelling it.

That’s it with my points that I think you should keep in mind while finalizing your blog name. Below I have listed the four most common practices that anyone can use to come with their own blog names.

Use your name as the brand

Using your name as the blog’s name is a simple and sorted idea. For example, AdamEnfroy.com, GaryVaynerchuk.com, or ArvindDevalia.com are some blogs that you can look at. Usually, popular bloggers have their own names as their domain names, which should tell you that they are building a brand of their own through blogging.

Hence if you’re trying to do the same then stick with your own name for your blog. However, you should try different permutations and combinations of your first, middle, and last names to develop a perfect name for the blog.

Using your name + keyword

Using the combo like username+keyword is another timeless yet straightforward way to name your blog. This way, not only your digital brand is curated, but your readers also get an idea of what your blog is all about without having to land on it first.

The key here is to identify the one keyword that can tell people what your blog has to offer. Some popular blog names of this type are HuffingtonPost.com, named after Arriana Huffington, HarpersBazaar.com by Harper & Brothers, and GatesNotes.com by Bill Gates.

Using topic + keyword

Blog names that are a combination of any relevant topic and the keyword are also a rage – they help the readers far more than anything in finding your blog based on subject and keyword search.

Some famous examples are ProBlogger.com on blogging and RomanFitnessSystems.com for health and fitness.

Such blog names might give you a little push in ranking for relevant keywords but I won’t recommend you to precisely go after such tactics as at the end of the day your keyword rankings are gonna only increase if you have good content and built good authority on the blog.

Using topic/keyword in combination with any other word

Assuming you have multiple topics in your mind for the blog and wanna include a specific keyword. Then I would suggest you play around with a combination of topics/keywords (+) a random word. Here the random word could be anything.

Some trendy blog names like BloggingWizard.com and AppSumo.com are great blog name examples for this. Sometimes, the random word within the domain name can make your blog sound like a unique name.

2) Research and Get Inspired To Come Up With Unique Blog Name Ideas

If adding keywords and using your name for your blog doesn’t make you finalize anything. Then it’s best to surf around the internet and get inspired by other existing blogs.

I am a firm believer that in this day and age of digital diplomacy, there is nothing unique about an idea in itself. Every idea, every innovation, and every creation is from an existing implementation. Hence why not take the same approach while choosing the domain name.

It’s only fair to say that, today no matter what you choose to blog about, you will end up finding hundreds, if not thousands of blogs writing about the same stuff as you. Hence it is always a good move to surf around the internet, look for existing blog names, and get inspired from them.

Therefore to help you with how to go about choosing a blog name, I would like you to follow the simple two steps below:-

Firstly, stalk some famous bloggers

No matter which topic (or) industry you want to get into via blogging. There will indeed be multiple authoritative bloggers within your space, and there’s your opportunity to look up to their blogs and figure out some things.

Here you don’t have to literally stalk bloggers on every platform. All I want you to do is go through their blogs and research enough to understand what they are writing and how they are writing.

By looking at their content will make you realize which type of content you want on your own blog and skimming through dozens of niche-relevant blog posts will help you get the gist of the content.

But you might ask, what does all this have to do with your domain name?

Yes, that’s a good question. Here you should know that your content defines who you’re.

For example, you cannot name your ilovegardening.com while most of your articles are about outdoor sports. Hence having an idea about what content you’re going to write and publish will help you figure out a relevant blog name.

Take inspiration from popular terminology

Once your research is done regarding what type of content you want to publish on your blog. It’s time to take the famous names of those blogs and take inspiration from them.

Honestly, as you can see I kept my own name as the domain name because I looked at websites like NeilPatel.com and AdamEnfroy.com. Keeping my own name sounded right to me, and since there were already such websites in the market, I felt confident moving forward with the name.

You can also choose to do the same, but first, you have to check whether such domains have done well in the past in your niche. However, if you’re looking for something different than the usual first name and last name for a domain name, then you could actually play around with 2-3 words and add those into your blog name.

To find those 2-3 words which might make your blog name sound unique but at the same time be relevant with your readers. You have to be updated with your industry-related blogging terms.

I am sure if you read dozens of articles of the famous bloggers in your niche, you will come across words (or) phrases (or) more specifically any terminology that goes familiar with readers in your space.

Hence here the goal is to combine 2-3 words and make it a name, one word can be the usual word in your niche (or) your own name, whereas the other words can come from relevant terminology of your industry which clicks people’s mind.

Thus by stalking big bloggers and reading their stuff online. It will do two things for you:-

  • It will define what you wanna write and how you gonna write
  • You will come across words those are familar in your blogging space and these words could be good addition to your domain name.

3) Use Blog Name Generators Tools

If all domain name ideas that are in your mind are already booked, then you can use a blog name generator tool to come up with good suggestions. A blog name generator can help you by suggesting unique, simple, and good blog names.

They offer blog name ideas based on the keywords you enter. They also help you check if the corresponding domain names are already taken, and if not, help you register them.

Note: If you’re looking for a free domain name for one year. Purchase Bluehost hosting’s shared plan for less than $4 per month.

The following are the best blog name generators according to various customer reviews online:-

a) DomainWheel

DomainWheel

The homepage of the DomainWheel tool is simple, intuitive, and minimalistic. The search box already has a few keywords typed in it as a hint for you. Upon typing in your keywords, the tool generates an extensive collection of blog names with many combinations and lists them in order of relevance.

As I entered the keyword “fitness food” in the search box, the following results (top 5) were displayed:

  • Fitnessfood.blog
  • fitnesspetfood.com
  • fitnessfoodstuff.com
  • fitnessmeal.info
  • fitnessfoodhome.com

b) Nameboy

Nameboy

Nameboy can suggest some good blog names for your blog based on primary and secondary keywords. You can also input if you need a rhyming word for your blog. Some of the example names with the keyword “fitness foods” are given below:-

  • TheDailyFitnessFood.com
  • FitnessFoodArt.com
  • OfFitnessDoods.com
  • FitnessFoodFirst.com
  • ProFitnessFoods.com

As you can see, the blog name ideas generated by Nameboy have a great appeal.

c) Wordoid

Wordoid

This tool is apt to create business and brand names. However, this intelligent tool limits the domain names to at most fifteen characters. Also, there are multiple quality levels from which you can choose an appropriate name. Wordoid generates names in English, Spanish, German, French, and Italian.

In fact, you can set a pattern for your search criteria and list all blog names – taken and available. The following is a partial list of names generated with high quality, 15 letters, and ‘null’ pattern for the keyword “fitness”:-

  • Fitness
  • Fitnessages
  • Fitnessence

Similarly, for the keyword “food” generated the following results:-

  • Fooding
  • Woodside
  • Foodstons

The only problem with this tool is that your input is restricted to at most ten characters (including spaces).

4) Stop Bothering Too Much & Just Name it!

Many weird words have become a global brand, in their own right, even though they didn’t follow any of the rules we discussed in this article – except for being simple to pronounce.

For example, Look at a global tech giant like Google, the copier company Xerox, the international home decor major Ikea, and the web hosting company GoDaddy.

None of these names had any meaning associated with them. But the value added by these companies – to the millions of lives with their products and services made them household names. Also as their market dominance grew to a level that their names became synonyms for their flagship products.

Similarly, in blogging, blogs like ShoutMeLoud.com the name in itself doesn’t click anything but it has built a pretty impressive viewership because of the quality content.

So, even if you have a weird blog name idea, and if it passes the ‘phone test’. Then I would suggest that you go ahead and register a domain name. Because in the end, your content and promotion matter the most and your efforts on such will only make you realize whether blogging is worth it (or) not. Not the back and forth between a unique and simple blog name.

3 Tips To Follow Before Finalizing Your Blog Name

I cannot reiterate the importance of keeping the blog name simple and pronounceable. This can be achieved by following these principles (or) tips:-

  • KISS (Keep It Simple Stupid):- Make sure that the blog name you finalize should sound simple for most of the native as well as non-native speakers of the language. If it is not easy to pronounce, then you readers can find it hard to remember your blog name. I will also recommend you to avoid hard to pronounce synonyms of any simple terms (or) using heavy-industry-specific jargon in your blog names.
  • Must avoid charcters:- You must never use digits (or) numbers (or) special characters (like @, $, #, 8, ~, etc.) in your blog name. Digits make your blog name sound weird, but occasionally they can be used to spice things up.

For example, blog names like ThePathway2Success and Way2GoDigital are such few exceptional names.

But with special characters, your blog name would not only become weirder it will also lose much of its recall value. 

  • Domain Safe:- Before finalizing the blog name and buying the domain name, check for any mishaps when the blog name is written as a domain. You must always test how your blog name looks (in the address bar), within the URL (www.XYZ.com)

Wrap Up

In the end, I would like to emphasize that your content, its quality, and the frequency of publishing will bring in more readers onto your blog rather than any good domain name. Hence spending too much time on a unique name for your blog, will only take you far from success (or) at least make you lose time.

Remember that this whole exercise can come to a nought if you are unable to produce quality content frequently.


Vignesh Wadarajan

I am Vignesh Wadarajan, a tech buff, sports enthusiast and adreneline junkie. I started my own company when I was 18 years of age, Jankosoft, a web and mobile application development firm in 2001.